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Investment & next steps

08 / 09

Investing in your future growth

01 · Operations

Controlled implementation, not disruptive rollout

We will manage the dual implementation for OV and Synapse with a 'done-for-you' approach, handling all blueprinting, customisation, and training. This ensures minimal disruption to your lean internal team, allowing them to focus on core activities while we manage the technical complexities.

02 · Leadership

Clear ownership and Single Source of Truth

We will establish HubSpot as the Single Source of Truth for lead qualification and scoring, feeding only high-intent prospects into Salesforce. This clear delineation ensures your sales teams receive quality leads, avoiding the 'man in a shed' scenario and optimising their time.

03 · RevOps

Mitigating risk, avoiding technical debt

Our experienced team will design and implement two separate HubSpot portals, correctly integrated with your distinct Salesforce instances. This architecture prevents data commingling and ensures scalability, avoiding future technical debt and supporting your growth initiatives.

04 · Marketing

Enabling rapid adoption and best practice sharing

We will configure a parent-level link between the two HubSpot portals, enabling the sharing of automation templates and best practices. This allows your group-level marketing team, including Rob, Holly, and James, to efficiently replicate successful campaigns across both business units.

Total investment

£12,000+ VAT

A fixed engagement covering strategy, configuration, integration, enablement and launch.

Payment structure

  • 01

    Day 0

    On engagement

    £6,000
  • 02

    Day 30

    14 day payment terms

    £6,000

VAT applied at point of invoice.

Recommended post-go-live support

Protection Plan · Silver

2 hours per month of senior HubSpot support across both portals — fixes, small improvements and reactive troubleshooting on a flexible 90 day rolling basis.

£360/mo

What's included

Key stages of your project

  • 01Two separate Marketing Enterprise portal implementations
  • 02Portal architecture and core configuration
  • 03Marketing data structure and property setup
  • 04Forms, lists and segmentation foundations
  • 05Email templates and marketing asset setup
  • 06Automation and nurture workflow configuration
  • 07Campaign tracking and reporting dashboards
  • 08User training and go-live support

Assumptions

  • · Marketing Enterprise licences are already confirmed
  • · Client provides approved copy and assets
  • · Data is supplied clean and export-ready
  • · Branding guidelines are available for both brands
  • · Stakeholders provide timely feedback and approvals
  • · Existing systems access is provided when required
  • · UAT completed before go-live approval
  • · Both portals are done as a combined project.

Out of scope

  • · HubSpot licensing costs
  • · Salesforce configuration outside of the integration
  • · Content creation or copywriting
  • · Third-party data cleansing services

6 months after go-live

What good looks like 6 months from now.

Not aspirations — the working state Manx Telecom is investing to reach.

Marketing01

Lead qualification is automated.

HubSpot now automatically qualifies and scores leads, ensuring only high-intent prospects are passed to the sales team, eliminating time wasted on unsuitable enquiries.

Sales02

Sales teams focus on quality leads.

Sales representatives receive a consistent flow of pre-qualified leads, allowing them to concentrate efforts on genuine opportunities rather than sifting through unsuitable contacts.

Operations03

Marketing and sales data is unified.

HubSpot serves as the Single Source of Truth for marketing activities, feeding qualified leads into Salesforce and receiving sales outcomes for comprehensive attribution reporting.

RevOps04

Cross-portal best practices are shared.

A parent-level link between the OV and Synapse HubSpot portals facilitates the sharing of automation templates and successful strategies, fostering efficiency across business units.

Leadership05

Growth initiatives are supported.

The new infrastructure provides the necessary tools to support ambitious growth and scaling objectives, enabling effective execution of diverse marketing initiatives.

Agree next steps

A short working session locks in dates and confirms the architecture.