Forbidden
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Investment & next steps

08 / 09

Investing in your future growth

01 · Leadership

Clear Accountability and Senior Ownership

We will establish a clear governance structure with dedicated senior stakeholders from Forbidden and Positive Purchasing. This ensures decisions are made efficiently, risks are proactively managed, and the project remains aligned with your strategic objectives, particularly those of Jonathan and Ian.

02 · Operations

Phased Implementation, Not Disruptive Overhaul

Our approach prioritises a phased rollout, focusing initially on immediate value areas like sales automation and marketing visibility. This minimises disruption to your current operations, allowing your team to adapt gradually and ensuring a seamless transition from Insightly.

03 · RevOps

Single Source of Truth, Seamless Integration

We will consolidate your sales and marketing data within HubSpot, eliminating current data silos and manual reporting. This creates a Single Source of Truth, providing Melanie and Sarah with real-time insights and freeing up valuable time for strategic analysis, rather than data compilation.

04 · Sales

Proactive Risk Management and Debt Avoidance

Our implementation includes rigorous testing and quality assurance at each stage. We focus on building a robust, scalable foundation, avoiding technical debt and ensuring the system supports your growth without requiring constant fixes or workarounds, particularly as you transition from Insightly.

Total investment

£6,299+ VAT

A fixed engagement covering strategy, configuration, integration, enablement and launch.

Payment structure

  • 01

    Day 0

    On engagement

    £3,124.50
  • 02

    Day 30

    14 day payment terms

    £3,124.50

VAT applied at point of invoice.

What's included

Key stages of your project

  • 01Sales Hub Professional setup
  • 02Marketing Hub Professional setup
  • 03Data migration from Insightly
  • 04Custom reporting dashboards

Assumptions

  • · Data is provided in a clean CSV format
  • · Stakeholders are available for scheduled workshops
  • · WordPress access is provided for tracking setup

Out of scope

  • · HubSpot licensing costs
  • · Extensive third-party custom API development
  • · Copywriting for marketing emails

6 months after go-live

What good looks like 6 months from now.

Not aspirations — the working state Positive Purchasing is investing to reach.

Sales01

Sales pipeline visibility improves.

Salespeople gain a clear, real-time overview of all deals, their stages, and associated activities, eliminating manual tracking and ensuring no opportunities are missed.

Marketing02

Marketing campaign performance is clear.

Melanie can now see the direct revenue attribution and ROI for each marketing campaign and asset, enabling data-driven strategic decisions.

Operations03

Manual bottlenecks are eliminated.

Automated workflows handle lead assignment, follow-up sequences, and data entry, freeing up sales and marketing teams from repetitive administrative tasks.

Leadership04

Revenue forecasting is accurate.

Jonathan receives automated, up-to-date reports and dashboards on deal forecasts, pipeline health, and conversion rates, providing reliable insights without manual effort.

RevOps05

Customer data is a Single Source of Truth.

All customer interactions, from initial inquiry to deal closure, are consolidated in one platform, ensuring consistent and accessible information for all teams.

Agree next steps

A short working session locks in dates and confirms the architecture.