Recommended HubSpot setup
05 / 09
Recommended HubSpot setup.
Recommended platform stack
Sales Hub
EnterpriseUnlocks custom objects for telecoms product modelling and advanced governance for high-value contract management.
Service Hub
ProfessionalFormalises the provisioning and support desk with automated ticketing, SLAs, and proactive customer health tracking.
Key outcomes enabled
- Leadership gains a Single Source of Truth across the entire customer journey, from initial lead to live service.
- The Operations Director achieves real-time visibility into account margins and contract profitability without manual consolidation.
- Marketing campaigns are automatically suppressed for active customers, protecting brand reputation and reducing waste.
- The Technical Service team receives automated, structured handovers from Sales, reducing time-to-provisioning.
- Sales teams can generate complex quotes and contracts directly within HubSpot, ensuring pricing accuracy and consistency.
- Support desk performance is measured against formal SLAs, ensuring high-value telecoms queries are prioritised correctly.
Why this setup
A configuration matched to your stage of growth, not the loudest tier.
To resolve the deep data disconnect between marketing and operations, SquareOne requires a platform capable of modelling complex B2B telecoms assets. This setup moves the business away from niche, siloed tools into a unified environment where sales performance and service delivery are intrinsically linked.
Capability mapping
How the platform supports your business goals.
Business challenge
Capability enabled
Recommended Hub
Challenge
Marketing to existing customers by mistake
Capability
Unified Lifecycle Stage automation
Hub
Sales Hub EnterpriseChallenge
Complex telecoms product tracking
Capability
Custom Object modelling
Hub
Sales Hub EnterpriseChallenge
Manual provisioning handovers
Capability
Automated Ticket Pipelines
Hub
Service Hub ProfessionalChallenge
Lack of support desk rigour
Capability
SLA Management and Playbooks
Hub
Service Hub Professional



