What this unlocks
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The measurable shifts this engagement is designed to unlock.
One Global Customer View
One connected CRM across all EVAARO businesses, providing complete visibility of global accounts, regional opportunities and customer relationships.
Leadership can track pipeline, sales activity and customer growth globally, regionally and by individual salesperson.
Consistent Sales & Commercial Control
Agreed sales processes, pricing structures, contract approvals and commercial controls across the UK, Europe and North America.
Faster deal progression, reduced contractual risk, stronger margin protection and greater sales accountability.
Connected Commercial & Operational Systems
HubSpot manages commercial relationships and contracts, while regional Keg Management Systems handle fulfilment, with financial and operational data connected.
Sales teams can access customer rental activity and financial performance, while leadership gains reliable group-wide reporting.
A CRM That Drives Accountability & Growth
A CRM that every regional team actively uses, with clear ownership, consistent activity tracking and visibility of individual and team performance.
Leadership can hold teams accountable, identify growth opportunities earlier and make confident commercial decisions based on reliable, real-time information.
