Sales Foundations
Create one central commercial system for contacts, companies, opportunities and activity. Standardise pipelines, sales stages, ownership and reporting so leadership gets immediate visibility and reps have a clear process to follow.
Project plan
06 / 09
A phased approach
A clear shape to the engagement before the week-by-week journey, each phase is a commitment, not a checkpoint.
Create one central commercial system for contacts, companies, opportunities and activity. Standardise pipelines, sales stages, ownership and reporting so leadership gets immediate visibility and reps have a clear process to follow.
Automate follow-up, task creation, outreach and key sales workflows. Introduce activity tracking, calling, forecasting and performance reporting to help the existing team increase output without relying on additional headcount.
Connect campaigns, social activity, forms, content and paid channels into the same commercial journey. Improve lead capture, qualification, nurturing and attribution so marketing can focus investment on what actually creates pipeline and revenue.
You're in safe hands
Every engagement runs through twelve connected workstreams, a single approach to improving how the business operates, not just how the platform is configured.
Sessions to lock in objectives, surface gaps and shape the roadmap.
Objective
Translate the business context into a clear, prioritised operational roadmap, so every downstream decision is anchored to commercial outcomes rather than platform features.
Outcomes
What we'll cover
Implementation journey
A structured journey across 10 weeks, paced to keep momentum without overwhelming the business.
Senior-led delivery · Structured milestones · Clear accountability · Minimal disruption
Ensuring a smooth project
All tasks, planned sessions, and supporting materials will be tracked and managed via the Forbidden customer portal, which will serve as the central hub for communication, progress visibility, and documentation throughout the engagement.
