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Current challenges

02 / 09

Transitioning from legacy construction systems to a high-performance, automated commercial platform for scalable growth.

Knights Brown requires a modern commercial infrastructure to replace the manual overhead of Merlin and disparate spreadsheets. We will align your Sales and Marketing operations to provide leadership with absolute pipeline clarity.

Operational transformation, not a platform swap. We reduce complexity, rebuild reporting trust, and give Knights Brown a customer lifecycle that scales.

Your current reliance on manual data entry and individual notebooks creates significant visibility gaps across the tender lifecycle. This fragmentation prevents leadership from establishing performance baselines or accurately forecasting resource requirements across divisions.

By implementing HubSpot Sales and Marketing Professional, we will centralise 11,000 historical records into a Single Source of Truth. This enables automated tender management, integrated workforce planning, and consistent cross-divisional reporting.

The operational picture today.

People

Critical

Forecasting Blind Spots

What's happening

Inability to establish performance baselines or compare divisional win rates effectively due to inconsistent data entry.

Business impact

Leadership cannot trust the pipeline number, making strategic resource allocation and workforce planning reactive.

Process

High

Manual Tender Management

What's happening

Estimators and pre-con managers spend excessive time on administrative coordination rather than high-value bid activity.

Business impact

Tender lifecycles are managed through manual status updates, increasing the risk of process slippage and missed deadlines.

Data

Medium

Fragmented Data Silos

What's happening

Divisional directors lack real-time visibility into cross-company prospect activity, leading to missed opportunities and duplicated effort.

Business impact

Commercial intelligence is trapped in individual notebooks and spreadsheets, preventing a unified view of the market.

Tooling

Medium

Legacy System Friction

What's happening

High administrative burden on support services to maintain dated processes that lack modern automation or notification capabilities.

Business impact

The 10-year-old Merlin system acts as a bottleneck rather than an enabler for modern work-winning teams.