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Recommended HubSpot setup

05 / 09

Recommended HubSpot setup.

Recommended platform stack

  • Sales Hub

    Professional

    Unlocks the automation and custom reporting needed to digitise the Blue Sheet methodology and monthly forecasting.

  • Service Hub

    Professional

    Provides the NPS and ticketing infrastructure to ensure renewals are protected through real-time account health visibility.

  • Marketing Hub

    Starter

    Establishes a Single Source of Truth for lead capture, replacing manual spreadsheets with integrated forms.

Key outcomes enabled

  • Leadership gains real-time visibility into pipeline health and renewal risks without manual spreadsheet consolidation.
  • The Blue Sheet methodology is enforced through system logic, ensuring high-value deals are properly qualified and mapped.
  • Sales and Customer Success teams operate from a shared view, eliminating friction during the post-sale handover.
  • Automated NPS surveys provide a consistent stream of sentiment data to inform retention and expansion strategies.
  • Marketing lead capture is centralised, ensuring no prospect engagement is lost and follow-ups are automated.
  • Reporting cycles move from quarterly post-mortems to proactive monthly steering based on verified CRM data.
  • The 10-person sales team is empowered with AI tools to reduce administrative burden and increase active selling time.

Why this setup

A configuration matched to your stage of growth, not the loudest tier.

The selected stack is designed to professionalise Snowdrop's sales operations while providing a low-friction entry point for marketing and service. By moving to Professional tiers for Sales and Service, we unlock the automation required to enforce the Blue Sheet methodology and bridge the visibility gap between new business and customer success, which is critical for your board-level reporting goals.

Capability mapping

How the platform supports your business goals.

  • Challenge

    Blue Sheet methodology is trapped in spreadsheets

    Capability

    Custom properties and conditional deal sidebars

    Hub

    Sales Hub Professional
  • Challenge

    Leadership lacks real-time pipeline visibility

    Capability

    Advanced custom reporting and dashboards

    Hub

    Sales Hub Professional
  • Challenge

    Gap between Sales and Customer Success

    Capability

    Unified CRM record and Service ticket pipelines

    Hub

    Service Hub Professional
  • Challenge

    Manual lead capture and follow-up

    Capability

    Integrated forms and automated email sequences

    Hub

    Marketing Hub Starter