HubSpot Governance & Growth
HubSpot should evolve with the business. Ongoing work is business improvement, not platform maintenance, sustained maturity is what turns the implementation into long-term commercial value.
The maturity model
HubSpot should mature with the business.
Strong portals mature in stages, governance, reporting trust, alignment and AI readiness compound over time.
Growth
Performance, optimisation and commercial visibility.
Pipeline velocity, lead quality, campaign performance and service trends, moving the platform from operational to commercially intelligent.
- ›Sales cycle and pipeline velocity actively managed
- ›Marketing and service performance visible end-to-end
- ›AI-assisted optimisation embedded in daily workflow
Support beyond the implementation
A deliberate step, built around ownership.
The maturity framework sets the direction. The first year then gives Go Green greater capacity while the new platform beds in, before stepping down as confidence, adoption and internal ownership grow.
Recommended first 12 months
Heavier support while it beds in, tailing off as your team takes ownership.
Months 1–6
Intensive
£3,999per month + VAT
Maximum capacity while the new platform beds in: adoption, reporting trust and the first wave of optimisation all land in the same six months.
- HubSpot admin tasks / month10
- Focused sprints / quarter7
- Protection support / month3 hrs
- Training & enablement / month3 hrs
- Additional working calls / month3 hrs
- Strategic review / month1 hr
6 months · £23,994 + VAT
Months 7–12
Accelerate
£2,699per month + VAT
Capacity steps down as your team takes ownership, keeping momentum on the roadmap without carrying capacity you no longer need.
- HubSpot admin tasks / month8
- Focused sprints / quarter5
- Protection support / month2 hrs
- Training & enablement / month2 hrs
- Additional working calls / month2 hrs
- Strategic review / month1 hr
6 months · £16,194 + VAT
Reviewed every quarter against the Growth Plan, so the step down can move earlier or later as the evidence dictates.
£40,188over 12 months + VAT
Primary recommendation
Protection Plan.
A senior-led layer of reactive HubSpot support, set up as a 12-month subscription from completion of the project. The option remains to step up to an Operational Growth Plan when the business is ready for a structured optimisation programme.
Protection plan options
- Bronze · 1 hour / month£190/mo
- Silver · 2 hours / month£360/mo
- Gold · 3 hours / month£510/mo
- Platinum · 4 hours / month£660/mo
The engagement model
90-Day Operational Growth Sprints.
Not a reactive retainer. Every 90 days, work is structured around defined operational priorities and measurable commercial outcomes, with senior-led oversight throughout.
How it works
How the sprint model works.
Discover & Prioritise
Surface friction across reporting, adoption and process. Rank the highest-value moves against commercial objectives.
Optimise & Implement
Senior-led execution across reporting, automation, lifecycle and governance, with clear ownership and audit trails.
Measure & Evolve
Review impact, measure adoption, set the next quarter's priorities. Each sprint closes with a roadmap update.
In practice
Example sprint outcomes.
Each engagement is shaped to the business. Typical focus areas:
Revenue Visibility Sprint
- →Forecasting confidence
- →ARR reporting clarity
- →Executive dashboards
- →Pipeline governance
Customer Operations Sprint
- →Onboarding optimisation
- →SLA governance
- →Service visibility
- →Customer health reporting
Marketing Performance Sprint
- →Attribution improvement
- →Segmentation governance
- →Nurture optimisation
- →Conversion analysis
RevOps & AI Readiness Sprint
- →AI readiness
- →Workflow optimisation
- →Process standardisation
- →Cross-functional alignment
- →Data governance
Growth & Optimisation Sprint
Choose the pace, reset it every quarter.
A three-month recurring sprint that turns the 18-month roadmap into agreed Success Plans, focused delivery and measurable improvement. The level reflects priorities, complexity and your team's capacity, not company size or user count.
Available
Momentum
£1,499 p/m + VAT
Months 7–12
Accelerate
£2,699 p/m + VAT
Months 1–6
Intensive
£3,999 p/m + VAT
Included at every level: 18-month Growth Roadmap · Three-month Success Plan · Monthly strategic review · AI & enablement plan · Protection support · In-app guidance.
Additional support options
Other ways to work with us.
Flexible capacity
Timebank
Known tasks or a short-term surge when the Protection allowance is not enough. Task-based delivery against an agreed brief.
- 1-day £1,300 · 2-day £2,500 · 3-day £3,600 + VAT
- One delivery day = 7.5 hours
- Use within three months
Defined project
Optimisation Project
A defined HubSpot outcome delivered through an agreed plan, capped workstreams, user testing, handover and sign-off.
- Individually scoped and priced
- Typically 6–12 weeks
- Clear start and finish
Specialist sprints
Website & Integration Sprint
Ongoing specialist website or integration support under a separately agreed service scope, giving continuity as those needs evolve.
- Bronze · Silver · Gold · Platinum
- Separate agreement
- In-app guidance included
Reactive safety net
Protection Plan
Guidance, troubleshooting and smaller changes on their own, if a lighter touch fits better than an ongoing sprint. Ask us to guide, show or do.
- Bronze £190 · Silver £360 + VAT
- Gold £510 · Platinum £660 + VAT
- Monthly · in-app guidance included
The difference
Why clients prefer the sprint model.
Traditional retainers
The Forbidden sprint model