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Current challenges

02 / 09

Transitioning from referral-heavy sales to a proactive, automated lead generation engine built for scale.

Europac3D is poised to become the UK’s number one 3D scanner reseller. We will replace fragmented legacy systems with a unified lead-to-close engine that protects margins and automates growth.

Operational transformation, not a platform swap. We reduce complexity, rebuild reporting trust, and give Europac3D a customer lifecycle that scales.

Your upcoming website launch represents a critical commercial pivot. Without a connected system, the £24,000 annual ad spend and new site traffic will fail to convert into measurable pipeline.

We will implement a Single Source of Truth to capture high-value scanner inquiries. This ensures every lead is nurtured and no maintenance renewal revenue is lost to manual oversight.

The operational picture today.

Tooling

Critical

Leaking Renewal Revenue

What's happening

Critical service contracts are missed if a staff member forgets to schedule a manual follow-up call.

Business impact

Maintenance and software renewals rely on manual reminders, risking high-margin recurring revenue.

Operations

High

Disconnected Lead Capture

What's happening

High-value inquiries enter a void with no immediate response or structured sales handover.

Business impact

The new website launch risks becoming a missed opportunity without automated lead routing and nurture.

Data

Medium

Unmonitored Marketing Spend

What's happening

£24,000 annual waste on poorly performing Google Ads due to a lack of attribution.

Business impact

Marketing investment is currently a black hole with no visibility on which campaigns drive £50,000 scanner sales.

Touches

Google Ads

People

Medium

Low Lead Quality Filtering

What's happening

The team handles 10 inquiries to close 2, with significant time spent on non-commercial 'hobbyist' requests.

Business impact

Sales resources are wasted on low-value consumer inquiries instead of prioritising £50,000 hardware opportunities.